What is the difference between a Headshot and Personal Branding Images.
So, you're thinking about getting some professional photos taken and you're wondering if you should go for a headshot or a personal branding shoot. Great question! Both are important, but they serve different purposes. Let me break it down for you.
Headshots
The purpose of a headshot is basically to capture a clear and professional image of you to show people what you look like. They are generally only taken of the face and upper body and great for updating profile pictures, about me pages and email signatures.
These sessions are generally shorter in duration and you need only a few images.
Personal Branding Shoots
Personal branding shoots, on the other hand, are photoshoots that are designed to help you build and promote your personal brand. These shoots go beyond just capturing your face, I call these more 'lifestylish' images where we show more of your personality, capture you in action and behind the scenes kind of images. Personal branding shoots are typically taken on location, and may include a variety of different outfits, props, and settings that help to tell the story of your brand.
Key Differences
Purpose
The main difference between headshots and personal branding shoots is the purpose and focus of the photoshoot. While headshots focus on capturing a clear and professional image of your face, personal branding shoots focus on showcasing your personal brand and telling your story.
Location
Another key difference between headshots and personal branding shoots is the location of the photoshoot. Headshots are typically taken in a studio setting, while personal branding shoots are taken on location or multiple, and may include a variety of different outfits, props, and settings.
Images
The final difference between headshots and personal branding shoots is the type of images that are produced. Headshots typically produce a single, clear and professional image of your face and body, Typically cropped a bit tighter. While personal branding shoots produce a larger variety of images that showcase different aspects of your personal brand.
To sum up
Both headshots and personal branding shoots are important for different reasons, and in the end, it comes down to what you're looking to achieve. If you just want a couple of images so you can increase your level of expertise and professionalism, go for a headshot. But if you are wanting to build and promote your personal brand with a variety of images to share your personailty, then a personal branding shoot is probably the way to go.
Of course at the end of the day, there can be a cross over, there are no hard and fast rules to what you can have for a headshot image, but I just wanted to explain the difference because it can be a grey area and it can get confusing.
And if you think that you need a branding shoot but your are not sure of what to do now, then here are some options:
If you want some branding shoot ideas then click here.
If you want to know more about locations then click here.
If you want to know what props to use for your shoot then click here.
Or if you are ready to go then book in a Discovery Call here.